DESIGN & CONTENT
S’YA TEAS x INTRODUCING UNIQUE HANDCRAFTED BLENDS
2023
Sy’a Teas, a premium herbal infusion offering that promised luxuriously indulgent experiences, approached us to drive awareness and elevate their online presence with aesthetics and vibe that embodied the brand. But their focus extended beyond aesthetics; they were looking for a holistic digital strategy. This encapsulated everything from content strategy, brand positioning, creator collaborations and partnerships, community-building, content creation, and more – all aimed at driving awareness and increasing visibility among their target audience in the region.
OBJECTIVE
- Secure strategic partnerships & increase the brand’s visibility across multiple online touch points
- Develop a strong holistic digital plan & build a fluid asset library
- Create deeper connections across the community by encouraging interactions through high-quality content & engagement
OUR WINS
We began this journey with a carefully calculated content roadmap, powerful influencer collaborations, and aesthetic facelift, which ultimately resulted to delightful results of surpassing the set objectives. Our digital takeover resulted in an impressive XX% increase in social media impressions and an XX% rise in engagement. Plus, Sy’a Teas experienced a flood of UGCs with over 1K+ content pieces and a 300% boost in brand mentions!
So, what was our biggest win? These efforts translated into tangible results, rising their sales! This partnership remains as one of the most special ones as our Creative Collective has been a part of this brand’s story, from the very beginning and proudly showcases the power of strategic brand positioning, effective partnerships, and on-brand content creation!
